Thursday, March 6, 2014

The culture of our company is so important to all aspects of the products and services we provide our clients.  Cultivating an atmosphere that encourages contribution and creativity everyday allows us to be thoughtful on the spot, easily develop fresh unique campaigns and quickly provide solutions.  We believe the most critical component of this culture is clear, effective and respectful communication.  Below are some standards we value for our internal communication.  By following these standards the quality of our internal communication increases, which inevitably impacts the external communication we have with our clients, suppliers and friends.

Here are the top communication rules we live by:

1) Never Assume Anything - If you are unsure whether or not someone else is completing a task, or you have questions about what is required of you in a task, ask and double check.  You would hate to get to a deadline and something is not completed because you thought someone else was handling it, just to find out you were suppose to be the person responsible.  Take the initiative and make sure everyone is on the same page.

2) Tone Is Everything - The way you deliver your message will affect how people react to it.  Asking a question in a kind genuine tone can work in your favour to better engage the person you are communicating with and hopefully encourage them to share all the details you are looking for.

3) Take Ownership - If you make a mistake, own it, learn from it and move on.  Do not make excuses.

4) Provide Detail - When you are making a request of someone, provide them with as much information about the task as possible.  This will save everyone time, as you will not need to go back and make additional requests on the same project component.

5) Please And Thank You - It sounds simple but using please and thank you with your teammates is something that can easily be forgotten in our jam packed days.  It is amazing how using please and thank you can contribute to a positive working environment.

That is it!  This list may seem simple, but sometimes the simplest rules are the ones we tend to overlook!

We would love to hear from you on what rules of communication are valuable to your corporate culture, please feel free to share them below.